Core Web Vitals for AI product sites

AI companies often ship beautiful sites that fail PageSpeed. The model is fast in the demo; the homepage waits on three font files, a chart library, and a tag manager.

Rules we actually follow

• One variable sans (Figtree), latin subset, swap display
• LCP is a headline, not a hero image
• Charts in SVG, not a 200kb graphing kit
• Server Components by default; client JS only for forms, nav, and live data
• Cache public pages; stream dashboards behind a static shell

SEO is structure

Unique titles, canonical URLs, sitemap, robots, Article JSON-LD, and internal links from services to deep posts. Speed without semantics still loses.

Operations dashboards stay private and noindex. They are operational, not acquisition.